Sep 201825

Long & Foster Website Ranks Among Best in Industry

Sep 201825

Long & Foster Website Ranks Among Best in Industry

LongandFoster.com earns honors in rankings by REAL Trends

LongandFoster.com continues to accrue awards for its user-friendly design and innovative features. The real estate website recently received accolades in three categories of the REAL Trends Top 2018 Real Estate Websites rankings.

Colorado-based REAL Trends released the lists after reviewing nearly 130 real estate web sites in multiple categories. LongandFoster.com placed as a finalist for the Best Overall, Best Community Page and Best Property Detail categories. The company worked with Real Estate Digital (RED), RP3 Agency and 1000watt to create the site, which launched in 2016 and continues to add features to make real estate information and tools easily accessible to consumers, real estate agents, renters, homeowners and more.

Among the new functionality added since last year’s rankings, when LongandFoster.com placed in the Community category, include audio descriptions of listings in English and Spanish, a home valuation tool that gives three different price estimates, and Google Translate, which makes it easier for consumers worldwide to use the site in their preferred languages.

LongandFoster.com also includes hundreds of community pages that help visitors learn more about the neighborhoods and towns where Long & Foster does business, market data for communities throughout the Mid-Atlantic and Northeast, and an award-winning real estate blog.

“We are continually looking at ways we can make our website even better for our agents and users, so it’s an honor to have our efforts recognized by REAL Trends for a second year in a row,” said Barry Redler, SVP and CMO of The Long & Foster Companies, parent company of Long & Foster Real Estate. “Working with our partners RED and RP3 Agency, we have spent the last year adding new features, and more are on the way.”

New individual websites for each property listing are soon to debut. Other recent enhancements include customizable websites for every Long & Foster agent and a new site for luxury real estate listings and information, LongandFoster.com/Luxury.

To view the REAL Trends rankings, go to http://realtrendswebrankings.com.

REAL Trends is a privately-held, Colorado-based publishing, consulting and communications company specializing in the residential brokerage and housing industries. REAL Trends provides a wide range of advisory services to real estate organizations. Its areas of expertise include operational analysis, valuations, merger and acquisition advisory services, technology and digital marketing consulting, consumer and business research and strategic planning.  Visit REAL Trends at RealTrends.com.

For more information about Long & Foster, visit LongandFoster.com.