Barry Redler joined The Long & Foster Companies as its first chief marketing officer in 2009. He is responsible for overseeing all branding, marketing strategy, market research, public relations and communications for The Long & Foster Companies and oversees the marketing operations of the subsidiary mortgage, title, and insurance businesses.
Redler is an experienced marketing leader having worked with both Fortune 10 and privately held corporations. His team has shifted the media and communications mix to match consumer behavior to leverage digital and mobile marketing opportunities for the firm. Prior to joining The Long & Foster Companies, he oversaw marketing and sales as a vice president for the Stanley Martin Companies, a privately held regional homebuilder ranked in the top 100 firms in the United States. Redler also worked for The Ford Motor Company for more than 20 years in various senior-level marketing, product marketing, operations and sales positions.