Kathleen Wilks, chief marketing officer of The Long & Foster Companies, parent company of Long & Foster Real Estate, has been named a 2026 Marketing All-Star by Inman, one of the real estate industry’s leading news outlets. The award recognizes her leadership and contributions to advancing marketing innovation in real estate. As Long & Foster’s CMO, Wilks leads enterprise marketing initiatives that support the brokerage’s agents while strengthening the company’s brand across its footprint.

Over the past year, Wilks has continued to elevate the Long & Foster brand through strategic marketing initiatives and enhanced communications. Among the most successful initiatives she has launched are the It’s the One campaign, designed to promote Long & Foster’s All-Inclusive Real Estate Experience, and its Let’s Get Real programming, a dual-channel content series with twice-monthly digital updates and monthly live sessions with the organization’s CEO and President Patrick Bain. Her leadership also helped bring to life Long & Foster’s first all-company conference, Success Summit, an event that united agents and leaders from across the organization for education, collaboration and celebration.

“I’m honored to be recognized by Inman alongside so many talented marketing professionals in our industry,” Wilks said. “At Long & Foster, our goal is to deliver meaningful marketing programs and experiences that help our agents grow their businesses and better serve their clients. This recognition reflects the creativity and commitment of our entire marketing team.”

“Kathleen continues to raise the bar for marketing excellence at Long & Foster,” added Bain. “From strengthening our brand to launching initiatives like Success Summit, her leadership ensures our agents have the resources and inspiration they need to succeed.”

Long & Foster is one of the leading real estate brokerages in the nation, as part of HomeServices of America. To learn more about the company, its leadership and its offerings, visit LongandFoster.com.