Award-winning team generates impressive sales revenue per agent with “personal attention, proven results”
Long & Foster Real Estate congratulates the Cabell Childress Group (CCG), a top team of sales associates led by Cabell Childress, on their nearly 20 years of success in the real estate business in the Richmond area.
The award-winning CCG is affiliated with Long & Foster’s Innsbrook office in Richmond. The legendary group has delivered consistent high-performing results for 20 years, with year-over-year double-digit growth in sales units for the past 15 years. In 2019, the team’s revenues topped nearly $100 million – and it was done with only seven sales agents – who provide outstanding customer service to each and every client.
“We pride ourselves on quality versus quantity and selectively choose our sales agents and transfer our knowledge to them so they can provide the best service to our clients and be successful,” said Childress. “The two greatest values we share as a team are our desire to work as diligently as possible for our clients, as well as our ability to skillfully negotiate on their behalf.”
The CCG began in 2001 with one sales agent and has grown to seven sales agents and three support staff. From 2006 to 2017, the CCG was awarded Long & Foster’s Masters Club achievement, the highest level attainable in the company at the time. In 2018, Long & Foster created a new club level, the Platinum Club, for its top associates, and the CCG has been awarded the honor consecutively since then. In 2017, 2018 and 2019, the CCG has consistently been ranked among the top three teams in Central Virginia based on total volume per sales agent.
“Cabell truly has put together a business model for his team members that produce great results without compromising quality to his clients,” said Gary Scott, president of Long & Foster Real Estate. “It’s no surprise the Cabell Childress Group has been the top team at Long & Foster for eight consecutive years.”
The CCG attributes its vast success on hiring smart, coachable, hardworking individuals and puts them through a comprehensive training program, providing them with a clear edge in the competitive real estate environment. Within the last 12 months, the team has invested a large amount of capital to cutting edge lead-generation and client management software for their salesforce. These upgrades allow for seamless communication between agents and clients, making the home buying and selling process that much more streamlined for everyone involved.
“This investment has enabled us to guarantee that 25% to 33% of our agent’s closed business comes from our direct leads, with the remainder of their business coming from our outstanding training and support,” said Childress. “This helps CCG attract and retain the best possible agents in the business. Our investments in the team are allowing us to evolve into the future with the latest technology and tools.”
Besides the resources provided to their agents, the CCG has a close team culture, which offers encouragement and support to each other. They also hold quarterly team-building events, weekly sales goals meetings, and celebratory team retreats.
Long & Foster Real Estate is the nation’s No. 1 real estate company as part of HomeServices of America. For more information, visit LongandFoster.com.