Kathleen Wilks, chief marketing officer of The Long & Foster Companies, has been recognized as a 2026 RISMedia Newsmaker, an annual spotlight of the industry’s most dynamic and influential leaders. This is the fourth consecutive year that Wilks has been named to the list, and she once again earned honors in the Influencer category, which showcases professionals whose creativity and strategic vision are reshaping the future of real estate.

Throughout 2025, Wilks played a pivotal role in redefining Long & Foster’s brand identity and market presence. Under her leadership, the enterprise’s “It’s the One” campaign unified the company’s diverse business lines and elevated its All-Inclusive Real Estate Experience. She also guided a comprehensive brand transformation that included a major signage rollout, the integration of the former Fonville Morisey brand, and the launch of a luxury marketing program in partnership with Forbes Global Properties.

“Each day, I focus on driving innovation at Long & Foster while honoring the legacy of our company,” Wilks said. “It’s tremendously fulfilling to me knowing that our work helps agents grow their businesses and clients achieve their dreams of homeownership.”

Patrick Bain, CEO and president of The Long & Foster Companies, shared his appreciation for Wilks’ vision and influence on the company. “Kathleen’s blend of creativity and innovation has strengthened our brand and amplified our market presence, and her recognition as a RISMedia Newsmaker highlights her impact on our team and the industry alike,” Bain said.

To learn more about Long & Foster, visit LongandFoster.com. View the full list of RISMedia Newsmakers here.