Long & Foster Partners with Williams & Williams for Real Estate Auctions

January 20, 2015
Long & Foster clients will now have the option of selling their homes via live and online auctions with Williams & Williams.

The Long & Foster Companies, the parent company of Long & Foster Real Estate—the No. 1 independent residential real estate company in the country, has partnered with Williams & Williams Worldwide Real Estate Auction. The strategic alliance presents Long & Foster clients with the option of selling their homes via live and online auctions—a growing avenue for properties of all price ranges, including high-end and luxury homes.

Williams & Williams is one of the most respected brands in real estate auctions with over 100 years of experience. Its auctioneers specialize in all types of real estate, including residential, commercial, land and real-estate owned (REO) properties, and have sold more than $7.5 billion worth of real estate over the past five years. The company credits its success to the customized global marketing strategies it employs to drive interest and competition for properties sold through its live on-site auctions and Auction Network online auctions.

“We are excited to be working with Williams & Williams and their team of experienced real estate auctioneers,” said Pandra Richie, president of Long & Foster’s Corporate Real Estate Services. “Their proven performance and history of achievement were key in our decision to partner with Williams & Williams, and we look forward to a long and successful relationship as we grow and move into the future.”

Going forward, clients who list their properties with Long & Foster will have the option of auctioning their homes in partnership with Williams & Williams. During the home sale, clients will work hand-in-hand with both their Long & Foster Realtor and representatives from Williams & Williams, who will provide added support in both marketing and advertising properties.

“At Long & Foster, our real estate agents are dedicated to helping their buyers and sellers through a successful real estate transaction, and the addition of Williams & Williams auction services provides our team with one more way to support our clients and help them achieve their real estate goals,” said Larry “Boomer” Foster and Gary Scott, presidents of Long & Foster Real Estate. “We’re confident that with our team’s real estate expertise and the additional backing of Williams & Williams, we’ll be even better positioned to serve home buyers and sellers throughout the Mid-Atlantic and Northeast.”

Fontana Fitzwilson, EVP of sales at Williams & Williams, echoed their enthusiasm for the partnership. “Our team at Williams & Williams is excited to work with Long & Foster and its real estate professionals. Not only are they known for their exceptional real estate services and support, but also their open and innovative approach to marketing and advertising properties makes them a perfect fit for our auction services,” said Fitzwilson.

For more information about Long & Foster, visit www.LongandFoster.com. For more information on Williams & Williams, please visit www.williamsauction.com.